Sales Hub
⚙️
🔔
PRODUCTION
PM
My Open Opportunities
ℹ️ Production environment — read only. You are observing live business data as part of your Phase 1 orientation. Do not modify records.
Topic
Account Name
Est. Revenue
Probability
Close Date
Stage
Owner
Status
OPP-1041 — AXA Health Annual Renewal
AXA Health
£85,000
80%
30 Nov 2025
Negotiation
Sarah Briggs
Active
OPP-1042 — Bupa Corporate Expansion
Bupa Corporate
£120,000
65%
15 Dec 2025
Proposal
Sarah Briggs
Active
OPP-1043 — NHS ICB Referral Agreement
NHS South East ICB
£45,000
40%
31 Jan 2026
Qualification
Rachel Whitmore
Active
OPP-1044 — Benenden Health New Contract
Benenden Health
£62,000
30%
28 Feb 2026
Needs Analysis
Sarah Briggs
Active
OPP-1045 — Vitality Health Physiotherapy Package
Vitality Health
£94,000
65%
30 Nov 2025
Proposal
Sarah Briggs
Active
5 of 5 records  |  Total pipeline: £406,000
Qualification
Needs Analysis
● Proposal
○ Negotiation
○ Contract Signed
Finish ›
💼
OPP-1045 — Vitality Health Physiotherapy Package
Proposal Active Owner: Sarah Briggs Modified: 08 Oct 2025
Summary
Products & Services
Stakeholders
Competitors
Activity
Related ▾
Opportunity Information
Topic
OPP-1045 — Vitality Health Physiotherapy Package
Account Name
Vitality Health (ACC-012)
Est. Revenue
£94,000
Close Date
30 November 2025
Probability (%)
65%
Pipeline Stage
Proposal
Owner
Sarah Briggs — Business Development
Lead Source
Existing Corporate Relationship
Services Scope
Physiotherapy — Corporate Employee Wellbeing Package (Canary Wharf clinic)
Contract Duration
12 months — Jan 2026 to Dec 2026
Proposal Sent
08 October 2025
Decision Date
15 November 2025
Activity Timeline
📧
Proposal document sent to Vitality Health procurement
Email · Sarah Briggs · 08 Oct 2025, 14:23
📞
Discovery call — Vitality Health Head of Benefits
Phone Call · Sarah Briggs · 01 Oct 2025, 10:00 · 45 min
Confirmed interest in physiotherapy package for London employees. Requested proposal by 08 Oct.
📅
Needs analysis meeting — Canary Wharf clinic tour
Meeting · Sarah Briggs · 25 Sep 2025, 11:00
Related
Contacts + Add
James BarrettHead of Benefits
Quotes + New Quote
QUOTE-101Sent
PM Observation
OPP-1045 close date (30 Nov 2025) is 16 days after go-live. The Business Process Flow (BPF-02) for this opportunity is configured in the Development workspace. Vitality Health decision coincides with the AXA Health renewal window. The new D365 system must be live and demonstrable before these decisions.

Reference: Company Brief Section 5 — Critical Path.
Qualification
Needs Analysis
Proposal
● Negotiation
○ Contract Signed
💼
OPP-1041 — AXA Health Annual Renewal
Negotiation ActiveOwner: Sarah Briggs
⚠️ Renewal deadline: 01 Dec 2025
Summary
Activity
Opportunity Information
Account Name
AXA Health (ACC-003)
Estimated Revenue (Year 1)
£85,000
Total Relationship Value (Annual)
£310,000
Close Date
30 November 2025 ⚠️ URGENT
Probability
80%
Renewal Condition
AXA Health requires live demonstration of unified digital patient record system before signing renewal. System must be demonstrably live before 01 December 2025.
🔴 CRITICAL PM OBSERVATION — AXA Health Contract Risk

This opportunity represents a £310,000 annual relationship. Renewal is conditional on the D365 CE system being live before 01 December 2025.

The go-live date of 14 November 2025 was fixed specifically to allow a live system demonstration before this renewal deadline. Any delay to go-live directly puts this £310,000 contract at risk.

This is Risk R-001 in your RAID Log. Escalation owner: Priya Anand. Reference: Company Brief Section 5 — Critical Path.
All Open Cases
⚠️ 2 cases have breached SLA. SLA compliance this period: 78% — target 92%. View DASH-02 for breakdown.
Case No.
Subject
Type
Priority
Account
Owner
SLA Status
Status
CASE-101
Patient complaint — delayed referral response
Complaint
P1
Westhaven Physio
Rachel Whitmore
⏱ 3h 12m left
In Progress
CASE-102
Corporate billing query — AXA Health invoice discrepancy
Billing
P2
AXA Health
Finance Team
✓ Resolved
Resolved
CASE-103
Appointment cancellation — patient not notified
Complaint
P1
Westhaven Derm
Unassigned
🔴 BREACHED 2h 40m
Escalated
CASE-104
GP referral not received — patient waiting
Referral Issue
P1
NHS SE ICB
Referral Team
✓ 1h 48m left
In Progress
CASE-105
Data subject access request — patient records
DSAR
P2
Westhaven Group
Daniel Ferreira
✓ 18 days left
Open
New
Investigate
● Resolution Proposed
○ Awaiting Response
○ Closed
🔴 P1 SLA BREACHED — 2h 40m ago
🗂️
CASE-103 — Appointment Cancellation — Patient Not Notified
Escalated P1 — SLA BREACHEDUnassigned
Summary
Activity
SLA Details
Case Number
CASE-103
Priority
P1 — Critical
Case Type
Patient Complaint
Division
Westhaven Dermatology — Harley Street
Description
Patient attended Harley Street clinic on 12 Oct 2025 for scheduled appointment. Appointment was cancelled by clinic the previous day due to clinician illness. Patient was not notified. Patient travelled from Guildford. Formal complaint received by email 13 Oct 2025.
Current Owner
Unassigned — in General Triage queue
SLA Target
P1 — 4 hour response. BREACHED at 06:40 on 13 Oct 2025.
SLA Breach Notification
Breach alert email sent — but Case Owner field was blank. No one received the notification. Case sat in queue unactioned.
⚠️ PM Observation — Why CASE-103 matters to the D365 project

This case demonstrates the exact failure mode the D365 CE implementation is designed to prevent:

• No automated SLA timer (US-085, US-086, US-089 in Sprint 3 will fix this)
• No automatic queue routing — case sat unassigned (US-088, US-092 in Sprint 3)
• SLA breach alert sent to blank owner — no one was notified
• No audit trail of what happened and when

Rachel Whitmore will reference this case in her go-live readiness message (msg_rachel_04): "This is exactly what can't happen in the new system."

Include CASE-103 in your Phase 1 Takeover Assessment Report under Operational Validation — Business Impact.
All Accounts
ID
Account Name
Type
Contract Value
Renewal Date
Status
ACC-003
AXA Health
Corporate
£310,000/yr
01 Dec 2025
Active
ACC-004
Bupa Corporate
Corporate
£280,000/yr
31 Mar 2026
Active
ACC-012
Vitality Health
Corporate
TBC (OPP-1045)
N/A — New
Prospect
ACC-018
Benenden Health
Corporate
TBC (OPP-1044)
N/A — New
Prospect
ACC-005
NHS South East ICB
NHS Partner
£210,000/yr
31 Mar 2026
Active
ACC-001
Westhaven Physiotherapy Ltd
Internal
Internal
N/A
Active
ACC-002
Westhaven Dermatology Ltd
Internal
Internal
N/A
Active
🏢
AXA Health
Active⚠️ Renewal 01 Dec 2025Primary Contact: Marcus Flynn
Summary
Contacts
Opportunities
Cases
Account Type
Corporate — Private Health Insurer
Annual Contract Value
£310,000
Renewal Date
01 December 2025
Account Manager
Sarah Briggs — Business Development
Renewal Condition
AXA Health requires Westhaven to demonstrate a live unified digital patient record system as a condition of signing the renewal. Deadline: 01 December 2025. Go-live date (14 Nov 2025) set to meet this requirement — Westhaven must demonstration a live unified digital record system before signing. See RAID Log — Risk R-001.
Billing Disputes Q2 2025
14 disputes · £38,000 disputed revenue
Active Opportunities
OPP-1041 — AXA Health Annual RenewalNegotiation£85,000Close: 30 Nov 2025
Operations Dashboard
Last updated: 13 Oct 2025 · 09:14 · Data source: Manual (pre-go-live)
ℹ️ DASH-01. This data is maintained manually until the D365 CE go-live on 14 November 2025. After go-live, all KPIs update automatically from live Case and Referral records.
Referral Conversion Rate
61%
Target: 75% · Gap: −14pp (BR-07)
▼ 3pp vs last month
Avg. Appointment Booking Time
4.2 days
Target: 2.5 days · Gap: −1.7 days (BR-12)
▲ 0.3 days worse vs last month
Active Referrals in Pipeline
203
Target: 350 · Gap: −147
▼ 12 vs last month
Referral Pipeline — Stage Breakdown (BPF-01)
Referral Received
203 referrals received
203
Triage Complete
158 triaged
158
Appointment Booked
124 booked
124
Attended
111 attended
111
Converted (Closed)
124 — 61% conversion
61%
⚠️ Data maintained manually in Excel by Referral Coordinator team. After go-live, updates automatically from D365 Case records.
Customer Service Dashboard
SLA Compliance Rate
78%
Target: 92% · Gap: −14pp (BR-41)
▼ 3pp vs last month
Patient Satisfaction Score
7.1/10
Target: 8.5/10 · Gap: −1.4pts
▼ 0.2 vs last month
Open Cases (Total)
4
2× P1 · 1× P2 · 1× P3
SLA Breaches This Week
Case
Subject
Priority
Breach Time
Owner at Breach
Status
CASE-103
Appointment cancellation — patient not notified
P1
13 Oct 06:40 — 2h 40m late
Unassigned
Escalated
Note: SLA breach alert was sent but Case Owner was blank — nobody received it. US-089 (SLA Timer automation) in Sprint 3 resolves this failure mode.
Sales Pipeline Dashboard
Total Pipeline Value
£1.2M
Target: £2.0M · Gap: −£0.8M
▼ Below target
Active Opportunities
14
Target: 25 · Gap: −11
▼ 3 vs last quarter
Opportunity Win Rate
44%
Target: 60% · Gap: −16pp
▼ 2pp vs last quarter
Pipeline by Stage — Active Opportunities
Qualification
OPP-1043 £45K + others
£107K
Needs Analysis
OPP-1044 £62K + others
£62K
Proposal
OPP-1042 £120K + OPP-1045 £94K
£214K
Negotiation
OPP-1041 AXA Health £85K
£85K
⚠️ Known display error (BUG-011): Total shown excludes Opportunities in Negotiation stage. Actual pipeline total is higher than displayed. Arjun Mehta resolving in Sprint 4.
Finance Dashboard
Revenue Forecast Accuracy
±22%
Target: ±8% (BR-19) · This figure is cited in the original business case as the primary driver for the CRM investment
▼ The board considers this figure unacceptable — decisions are made on stale, inaccurate data
Billing Disputes (Q2 2025)
£38K
AXA Health — 14 discrepancies
📊 PM Observation — Why DASH-04 matters to your Phase 1 report:

The Finance team currently produces forecasts manually, 3 weeks after each period closes. The Board makes investment decisions on 3-week-old, ±22% inaccurate data. After D365 go-live, DASH-04 will pull live from Opportunity values and stage probabilities. This directly delivers BR-19. Reference this in your Takeover Assessment Report under Business Validation.

Project context: Total project budget: £485,000. Consumed to date: £187,400. Remaining: £297,600. Solution Architect: James Okafor (Veridian Consulting). Reference: Company Brief Section 4.
Referrals Pipeline
Active Referrals in Pipeline
203
Target: 350 · Gap: −147
Referrals Received (Oct)
47
+12% vs Sep — trend improving
Average Age of Referral
4.2 days
Target: 2.5 days (BR-12)
ℹ️ DASH-05 will be built as part of US-104 in Sprint 4. The current view shows manual data compiled by the Referral Coordinator team. After go-live, it will update live from Referral Case records in D365 CE.
All Contacts
ID
Full Name
Account
Job Title
Email
Phone
CON-001
Marcus Flynn
AXA Health
Account Manager
m.flynn@axa-health.co.uk
020 7946 0100
CON-002
Emma Hall
Bupa Corporate
Head of Procurement
e.hall@bupa.co.uk
020 7946 0200
CON-003
James Barrett
Vitality Health
Head of Corporate Benefits
j.barrett@vitality.co.uk
020 7946 0300
CON-004
Dr. Anita Kapoor
NHS South East ICB
Head of Commissioning
a.kapoor@se-icb.nhs.uk
020 7946 0400
🏢
Bupa Corporate (ACC-004)
ActiveCorporate
Summary
Opportunities
Contract Value
£280,000/year
Renewal Date
31 March 2026
Active Opportunity
OPP-1042 — Bupa Corporate Expansion — £120,000
🏢
Vitality Health (ACC-012)
ProspectCorporate
Summary
Opportunities
Account Type
Corporate — Private Health Insurer
Primary Contact
James Barrett — Head of Corporate Benefits
Est. Contract Value
£94,000/yr (if OPP-1045 closes)
Opportunities
OPP-1045 — Vitality Health Physiotherapy PackageProposal£94,00065%
Qualification
Needs Analysis
● Proposal
○ Negotiation
○ Contract Signed
💼
OPP-1042 — Bupa Corporate Expansion
Proposal£120,00065%Close: 15 Dec 2025
Account
Bupa Corporate (ACC-004)
Revenue
£120,000
Services
Expansion of existing contract to Dermatology and Oncology Support
Close Date
15 December 2025
💼
OPP-1043 — NHS ICB Referral Agreement
Qualification£45,00040%
Account
NHS South East ICB (ACC-005)
Revenue
£45,000/yr block contract
Close Date
31 January 2026
Probability
40%
💼
OPP-1044 — Benenden Health New Contract
Needs Analysis£62,00030%
Account
Benenden Health (ACC-018)
Revenue
£62,000/yr
Close Date
28 February 2026
New
● Investigate
○ Resolution Proposed
○ Awaiting Response
○ Closed
⏱ 3h 12m remaining
🗂️
CASE-101 — Patient Complaint — Delayed Referral Response
In ProgressP1Owner: Rachel Whitmore
Case Type
Patient Complaint
Division
Westhaven Physiotherapy — Canary Wharf
Description
Patient referred by GP on 01 Oct 2025. No triage response after 12 days. GP has chased twice. Patient is in pain and unable to work. Formal complaint lodged 13 Oct 2025. Root cause: referral received by email, not entered into tracking spreadsheet, missed in triage.
🗂️
CASE-102 — AXA Health Billing Query
ResolvedP2
Account
AXA Health (ACC-003)
Dispute Value
£2,800
Resolution
Invoice corrected and reissued. Credit note raised. AXA confirmed satisfied. Resolved 10 Oct 2025.
🗂️
CASE-104 — GP Referral Not Received
In ProgressP1
✓ 1h 48m remaining
Source
NHS South East ICB (ACC-005) via NHS e-Referral
Description
GP sent referral via NHS e-Referral. Westhaven did not receive. Patient waiting 3 weeks. GP escalated to ICB. Root cause: NHS e-Referrals arrive by email, manually entered to spreadsheet — this one was missed.
PM Note
NHS API integration (US-110, Sprint 5) will eliminate this failure mode — NHS referrals will create D365 Case records automatically.
🗂️
CASE-105 — Data Subject Access Request
OpenP2Owner: Daniel Ferreira
ICO Deadline
07 November 2025 (30-day statutory requirement)
Owner
Daniel Ferreira — Data Protection Officer
Status Notes
Patient records being collated across 3 separate systems (Physio, Derm, Oncology). A unified D365 record would allow this to be completed in minutes rather than days.
My Open Leads
ID
Company
Contact
Source
Est. Value
Status
LEAD-031
Vitality Health
James Barrett
Existing Client Referral
£94,000
→ OPP-1045
LEAD-032
HSBC Corporate Health
Peter Morin
CIPD Trade Show 2025
£150,000
Qualifying
LEAD-033
Goldman Sachs Employee Health
HR Director
Inbound Website
£80,000
New
All Quotes
Quote ID
Opportunity
Value
Sent Date
Status
QUOTE-101
OPP-1045 — Vitality Health
£94,000
08 Oct 2025
Sent
QUOTE-102
OPP-1042 — Bupa Corporate
£120,000
01 Oct 2025
Sent
My Activities
ID
Subject
Type
Related To
Date
Status
ACT-031
Proposal sent — Vitality Health
Email
OPP-1045
08 Oct 2025
Done
ACT-032
Follow-up call — Bupa procurement
Phone Call
OPP-1042
14 Oct 2025
Scheduled
ACT-033
AXA Health renewal — contract review meeting
Meeting
OPP-1041
20 Oct 2025
Scheduled
All Queues
ℹ️ These queues are currently operated manually. After go-live, referrals will be auto-routed by the rules configured in US-088 and US-092.
Queue Name
Total Items
P1 Items
Oldest Item
Assigned Team
General Triage
7
2
12 Oct (1 day)
Customer Service Team
Physiotherapy Referrals
42
0
01 Oct (12 days)
Physio Admin Team
Dermatology Referrals
18
0
05 Oct (8 days)
Derm Admin Team
Oncology Referrals
11
1
08 Oct (5 days)
Oncology Team
GP Referral Triage
31
0
03 Oct (10 days)
GP Referral Team
Knowledge Base
📚
Knowledge Base — Not Yet Configured
Knowledge Base articles will be added as part of User Story US-105 in Sprint 4. This will contain FAQs for referral coordination, billing queries, and complaint handling.
Sales Hub — Home
ℹ️ Welcome to the Westhaven Health Services Production environment. Navigate using the left sidebar to explore Opportunities, Cases, Accounts, and Dashboards.
Open Opportunities
5
Total pipeline: £406,000
Open Cases
4
2 × P1 · 1 SLA breached
Active Accounts
7
4 corporate · 1 NHS · 2 internal
🏢
Benenden Health (ACC-018)
ProspectCorporatePrimary Contact: Claire Hughes
Summary
Opportunities
Contacts
Account Type
Corporate — Private Health Insurer
Status
Prospect — Active Negotiation
Primary Contact
Claire Hughes — Corporate Partnerships Manager
Est. Contract Value
£62,000/yr (if OPP-1044 closes)
Active Opportunity
OPP-1044 — Benenden Health New Contract — £62,000
Renewal Date
N/A — New prospect
🏥
NHS South East ICB (ACC-005)
ActiveNHS PartnerPrimary Contact: Dr. Anita Kapoor
Summary
Opportunities
Cases
Account Type
NHS Integrated Care Board — Referral Partner
Contract Value
£210,000/yr — Block referral contract
Renewal Date
31 March 2026
Primary Contact
Dr. Anita Kapoor — Head of Commissioning
Active Opportunity
OPP-1043 — NHS ICB Referral Agreement — £45,000
Integration Note
NHS e-Referral integration (US-110, Sprint 5) will connect NHS ICB referral feed directly to D365 CE. Removes manual referral entry — see CASE-104.
🏥
Westhaven Physiotherapy Ltd (ACC-001)
ActiveInternal Division
Summary
Cases
Account Type
Internal — Clinical Division
Location
Canary Wharf, London E14
Speciality
Musculoskeletal, Sports Injury, Post-Surgical Rehabilitation
Division Head
Rachel Whitmore (Head of Operations)
Active Cases
CASE-101 — Patient Complaint — Delayed Referral
PM Note
This division has the highest referral volume. CASE-101 (delayed referral complaint) originated here — root cause is the manual spreadsheet referral tracking system being replaced by D365.
🏥
Westhaven Dermatology Ltd (ACC-002)
ActiveInternal Division
Summary
Cases
Account Type
Internal — Clinical Division
Location
Harley Street, London W1
Speciality
Skin Cancer Screening, Cosmetic Dermatology, Patch Testing
Active Cases
CASE-103 — Appointment Cancellation — SLA Breached
PM Note
CASE-103 originated from this clinic — patient not notified of appointment cancellation. P1 SLA breached because Case Owner was blank and alert went nowhere. This is the key operational failure case in your Phase 1 report.
👤
Marcus Flynn
ActiveAXA HealthAccount Manager
Summary
Activity
Full Name
Marcus Flynn
Account
AXA Health (ACC-003)
Job Title
Account Manager — Westhaven Relationship
Email
m.flynn@axa-health.co.uk
Phone
020 7946 0100
Role in Project
Key contact for AXA Health contract renewal. Will attend CRM demonstration before 01 Dec 2025.
👤
Emma Hall
ActiveBupa CorporateHead of Procurement
Summary
Activity
Full Name
Emma Hall
Account
Bupa Corporate (ACC-004)
Job Title
Head of Procurement
Email
e.hall@bupa.co.uk
Phone
020 7946 0200
Linked Opportunity
OPP-1042 — Bupa Corporate Expansion — £120,000
👤
James Barrett
ActiveVitality HealthHead of Corporate Benefits
Summary
Activity
Full Name
James Barrett
Account
Vitality Health (ACC-012)
Job Title
Head of Corporate Benefits
Email
j.barrett@vitality.co.uk
Phone
020 7946 0300
Linked Opportunity
OPP-1045 — Vitality Health Physiotherapy Package — £94,000
Decision Timeline
Decision expected 15 November 2025 — one day after go-live.
👤
Dr. Anita Kapoor
ActiveNHS South East ICBHead of Commissioning
Summary
Full Name
Dr. Anita Kapoor
Account
NHS South East ICB (ACC-005)
Job Title
Head of Commissioning
Email
a.kapoor@se-icb.nhs.uk
Phone
020 7946 0400
Linked Opportunity
OPP-1043 — NHS ICB Referral Agreement — £45,000
📋
LEAD-031 — Vitality Health Corporate Enquiry
Qualified → Converted to OPP-1045
Summary
Activity
Company
Vitality Health
Contact
James Barrett — Head of Corporate Benefits
Lead Source
Existing Client Referral
Estimated Value
£94,000/yr
Status
Qualified
Converted To
OPP-1045 — Vitality Health Physiotherapy Package
📋
LEAD-032 — HSBC Corporate Health Enquiry
Qualifying
Summary
Company
HSBC Corporate Health
Contact
Peter Morin — Head of Employee Benefits
Lead Source
CIPD Trade Show 2025
Estimated Value
£150,000/yr
Status
Qualifying — Initial call scheduled
PM Note
High-value prospect. Having a live CRM demonstrable at go-live will help close this lead. Reference in your benefits realisation report.
📋
LEAD-033 — Goldman Sachs Employee Health
New — Unqualified
Summary
Company
Goldman Sachs Employee Health Programme
Contact
HR Director (name TBC — inbound enquiry)
Lead Source
Inbound Website Enquiry
Estimated Value
£80,000/yr (initial estimate)
Status
New — Awaiting first contact
📄
QUOTE-101 — Vitality Health Physiotherapy Package
Sent — Awaiting Response
Summary
Line Items
Quote Number
QUOTE-101
Opportunity
OPP-1045 — Vitality Health Physiotherapy Package
Account
Vitality Health (ACC-012)
Total Value
£94,000
Date Sent
08 October 2025
Valid Until
30 November 2025
Status
Sent — Awaiting client response
Services Quoted
Physiotherapy — Corporate Employee Wellbeing Package, Canary Wharf clinic, 12-month term Jan–Dec 2026
📄
QUOTE-102 — Bupa Corporate Expansion
Sent — Awaiting Response
Summary
Quote Number
QUOTE-102
Opportunity
OPP-1042 — Bupa Corporate Expansion
Account
Bupa Corporate (ACC-004)
Total Value
£120,000
Date Sent
01 October 2025
Status
Sent — Awaiting client response
Services Quoted
Expansion of existing Bupa contract to include Dermatology (Harley Street) and Oncology Support (Guildford)